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Writing
Our insights for leaders building technology-driven companies.

Notes

Zugzwang: What chess can teach us about making better decisions

In chess, players work hard to avoid zugzwang, a state where a player is left with no viable options. The same rings true for businesses

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Technology

Move fast, forever: understanding the three pillars of sustainability

Growing companies are always trying to maintain speed while combating complexity. By employing the three pillars of sustainability, organizations will create a balanced approach that ensures growth doesn’t stall

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Notes

Designing a Browser for E-commerce

What might an internet browser designed with a shopping-first approach be

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Strategy
Culture

So you’ve made a commitment to D&I. Now what?

Diversity and inclusion (D&I) programs have become table-stakes for the modern organization. It's no longer a nice-to-have—it's a must-have

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Culture

Shifting focus from product value to company values

Developing meaningful relationships with consumers means connecting authentically to purpose beyond profitability

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Strategy

Thinking Like a Software Company

Software provides powerful operating leverage for an organization. How can you start to think like a software company and start to build the company of the future

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Strategy

Avoiding Zugzwang

In chess, players work hard to avoid zugzwang, a state where a player is left with no viable options. The same rings true for businesses. By learning to make better decisions, leaders can make better outcomes

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Design

Want to build a product that lasts? Start with Inclusive Design

Inclusive Design is a method that has gained more and more attention in business and tech communities as a way to help ensure digital products can be used by the widest possible audience

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Culture

Feedback in the Era of Remote Work

Feedback is hard. But it’s even harder when delivered asynchronously, over a jittery video chat, with a lousy audio connection

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